Including videos in your website is an excellent way to engage with your visitors.  People search for tutorials, demonstrations and showcases of work.  They appreciate informative, relevant content.

If you already have your own videos or feel that you can recommend some great resources then these can be easily featured on your website for the benefit of your visitors.

For example a holiday cottage website might add value by including a hand picked selection of videos that feature nearby visitor attractions.  With only a little effort this could even lead to the cottage being included in the attraction’s list of resources potentially driving more visitors and business.